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Melissa Gibson Resume

Melissa Gibson

Portfolio: https://www.melissagibsonart.com/
Email: thisismelissagibson@gmail.com 
Phone/text: (910) 478-5323  
Location: Buckeye, Arizona 85326

About

Melissa Gibson is an experienced graphic designer and video editor who is taking her experience to the next level with user centered design. With a master’s degree in graphic information technology that focuses on user experiences, heuristics and usability, she is ready to lead her perspective to a team of driven individuals and to expand her knowledge in the field.

Education

Arizona State University                                                                            January 2025 – December 2025

Master of Science (MS): Graphic Information Technology
Focus: User Experience, Cross Media Design

Arizona State University                                                                                          January 2023 – May 2024

Bachelor of Applied Science (BAS): Graphic Information Technology
Focus: Front End Development, User Experience

Estrella Mountain Community College                                                    August 2019 – March 2022

Associate of Applied Science (AAS): Web development and Graphic Design
Focus: Front End Development, Graphic Design

Experience

User Experience Research and Development

UX Portfolio: https://www.melissagibsonart.com/ux

Two years of experience researching web usability, accessibility, and user experience in an academic setting. Focused on usability testing and improving the customer journey from initial interest to final purchase.

Core Competencies

Research and development of all levels of task-based user tests to uncover user friction and how it may be resolved.

Software: Figma, Balsamiq, Adobe Premiere, Adobe Photoshop, WordPress

Skills: Creative and critical thinking, time management, collaboration, typography, brand development, promotional campaigns, user research, wireframing, low, mid, and high-fidelity mockups, interactive prototypes, accessibility auditing using the POUR method, usability testing including the flowing

  • Heuristic evaluation
  • Demographic survey
  • Persona Development
  • Testing materials development
    • Documents for user consent
    • Tasks and scenarios for users to complete during testing
    • Observation sheets to record user responses
  • Facilitating usability tests
  • Analyzing resulting data
  • Producing recommendations for improvement
  • Developing low – high fidelity prototypes and mockups

Cross-Media Design

Over five years of working experience at all levels of production to develop and edit full length music videos, social media posts, print material, branding, and promotional material for local musicians in the phoenix area.

Core Competencies
  • Pre-production: concept development, storyboarding, shots list, b-roll
  • Production: filming, lighting, green screen, continuity, performance direction
  • Post-production: editing, effects, thumbnails, and promotional materials.
  • Social media planning
  • Digital & Print design

Software

  • Strong: Adobe Premiere, Adobe Photoshop, WordPress
  • Proficient: Adobe Illustrator, Adobe InDesign

Additional Skills: Creative and critical thinking, time management, collaboration, typography, user research, identifying target audience, brand development, promotional campaigns, social media planning, and scheduling.  

Work Experience

Video Portfolio: https://www.melissagibsonart.com/video

Bryn Ryder Music

Videographer & Video Editor                                                                                            May 2021 – Current

Responsible for producing and editing all Official Music Videos from Bryn Ryder Music since May 2021, totaling 13 releases in five years. Involved at all levels of production, I have been responsible for developing storyboards and shot lists, filming and videography, and bringing the final product to life with editing and effects. I also produce embedded captions for all Bryn Ryder music videos  

Graphic Designer      May 2021 – Current

Portfolio: https://www.melissagibsonart.com/graphic-design

Responsible for overall development and design of the following collateral

  • Album and single covers for release on Spotify
  • YouTube thumbnails and end screens
  • Physical media: CDs, vinyl records, t-shirts, stickers
  • Show flyers for live performances
Social Media Manager                                                                                                     April 2025 – April 2026

Responsible for overall development and design of the following material

  • Overall and seasonal branding
    • Logo, color palettes, typography
  • Social media content
    • Development of social media campaigns
    • Managing & scheduling posts
    • Film, edit & caption live performances
  • Promotional material
    • Video clips & images

Developed and implemented two, six-month, social media campaigns for Bryn Ryder. These campaigns included a calendar and schedule for all social media posts and video releases throughout the campaign, and included information about Bryn Ryder’s target audience, how to drive engagement with her content and grow her audience. The result of these campaigns was a 20% increase in YouTube subscribers, and a 10% increase in Instagram followers.